Fitbit’s acquisition caused an uproar among users due to the fear of their data being sold to health insurance companies and used for targeted advertising. However, Fitbit assured users that no data shall be sold and the company will hold true to its commitment to secure user privacy. In January 2014, Google bought Nest for $3.2 billion and the company was renamed Google Nest. It is popular for smart home products, including smart displays, smart speakers, streaming devices, smoke detectors, and other devices. Sidewalk Labs is changing the way we think about technology’s role in urban design.

• With a market cap of $650 billion, Alphabet is a favorite stock for both individual and institutional investors.
• GV, once called Google Ventures, is Alphabet’s early-stage venture arm.
• Looker ($2.6B, 2019) is a California-based business intelligence platform whose recent acquisition further signals Google’s current focus on growing its cloud offerings.
• When Google bought YouTube in late 2006, it gained a new, powerful video platform.
• The company’s core products were subsequently incorporated into Google’s urban sustainability efforts, with Alphabet also spinning out Sidewalk’s Canopy Buildings project as an independent company.
• While the service is free to consumers, Google earns advertising revenue from its wallet, which it also mines for consumer data.

In December 2019, Page and Brin decided to step down from their respective roles, but they remained to be the majority vote on the board of directors. If you think I missed something or know about other companies that should be on the list, please let me know through my Twitter or LinkedIn. Google LLC has over 200 direct and indirect subsidiaries, and in the visualization above (and also list directly below), you will find only the most important ones. Companies that were not selected for this list are part of the long list at the end of this article. For those of you, that want to go through list of all the other companies that did not make it to my selection, there is a list of them at the very end of this article.

Google’s biggest acquisitions – Companies That Google Owns

Moreover, YouTube started offering premium paid content in the form of YouTube Red, which the company itself produced. In late 2006, YouTube was acquired by Google for $1.65 Billion in the form of Google stock. Roughly 80% of Google’s $79.3 billion in advertising revenue in 2016 was generated by Google Search and Google AdWords. The latter is its proprietary advertising product, which displays relevant pages from companies that pay for search ads.

Kaggle was founded in 2010 by Australian data scientist Anthony Goldbloom and software developer Ben Hamner. Mandiant is a cybersecurity firm that was founded as Red Cliff Consulting in 2004 by Kevin Mandia. companies owned by google Mandia is the creator of OpenIOC (Open Indicators of Compromise), a scheme for the description of multiple characteristics that identify threats, evidence of compromise, and the methods of security hackers.

Companies Owned by Google Alphabet

The key was to leverage Web users’ own ranking abilities by tracking each Web site’s “backing links”—that is, the number of other pages linked to them. Most search engines simply returned a list of Web sites ranked by how often a search phrase appeared on them. Further, a link from a heavily linked Web site would be a more valuable “vote” than one from a more obscure Web site. Google Inc. was originally organized as Alphabet’s owner before becoming a subsidiary of Alphabet.

The most prominent individual shareholders are John Doerr and Sunder Pichai. Doerr is a venture capitalist, and the first investor of Google, and Pichai is the current Chief Executive Officer(CEO) of the company since October 2, 2015. Google also bought YouTube, so you may want to learn when did Google buy YouTube. The largest private company (in terms of the valuation) acquired by Google in its history is Nest Labs, the thermostat maker which was acuired for $3.2 billion earlier this year. Interestingly, all the Top-10 acquisitions by Google are private companies, if we ignore Motorola mobility which was once publicly-traded. ITA Software ($700M, 2011), a US-based airline IT and services provider, was acquired by Google to expand the tech giant’s search capabilities and to power Google Flight Search.

How Much of Google Do the Founders Still Own?

Alphabet reported $110.9 billion in revenue in 2017, with a net profit of $12.6 billion. Google Inc. announced intentions to form Alphabet Inc., a new public holding company, on August 10, 2015. Google CEO Larry Page announced the news in a blog post on the company’s official site. Alphabet would be formed to restructure Google by transferring Google’s businesses to Alphabet, therefore limiting Google’s reach. Google would be part of the firm, which would also include X Development, Calico, Nest, Verily, Fiber, Makani, CapitalG, and GV. Sundar Pichai, Google’s Product Chief, has taken over as the company’s new CEO, succeeding Larry Page, who has moved on to lead Alphabet with Google co-founder Sergey Brin.

Google became more than just a search engine and started offering over 50 other product services (Gmail being one of them). At the time, Android was a struggling platform, but Larry Page saw potential in the operating system. Today, Android commands over 85% of the global smartphone market, crushing the rival iPhone, which has an 11% market share. It is the second largest search engine, and after Google and Facebook, the third most visited website in the world. YouTube’s users upload more than 300 hours of video every minute, and they reportedly watch about 3 billion hours of video content the platform every month.

Google Subsidiaries: The List Of Companies Owned By Google [Alphabet]

The inspiration for this kind of corporate restructure came from Warren Buffett’s management structure of Berkshire Hathaway. Larry Page and Sergey Brin had a meeting with Warren Buffett in Omaha where they talked about the similar concepts of their companies. “He has figured out a problem that had bedeviled all of us in our industry for years, which was how to establish scalability, right? ” Google’s former CEO, Eric Schmidt, told the crows at Alphabet’s annual meeting in 2017. This was only possible if Google and its services were independent and unrelated to the other companies that are now part of the Alphabet Inc. company. In the public announcement, Larry Page described the Alphabet company as a collection of different companies where Google plays the key role.

Page and Brin jointly announced on December 3, 2019, that they would step down from their respective jobs, but would continue as employees with a majority vote on the board of directors. Sundar Pichai, Google’s CEO, will take over as CEO of Alphabet while continuing to lead Google. Alphabet keeps Google Inc.’s stock price history and trades under the “GOOG” and “GOOGL” ticker symbols; both classes of stock are included in major stock market indices such as the S&P 500 and the NASDAQ-100. YouTube and Blogger, two other Google-owned websites, are also on the list of most popular websites. Forbes ranks Google second and Interbrand fourth on its list of most valuable brands. It has been heavily chastised over issues such as privacy, tax evasion, censorship, search neutrality, antitrust, and abuse of its monopoly position.

After Doctoroff stepped down due to poor health in late 2021, Sidewalk Labs was folded into Google. The company’s core products were subsequently incorporated into Google’s urban sustainability efforts, with Alphabet also spinning out Sidewalk’s Canopy Buildings project as an independent company. Sidewalk Labs is an urban planning and infrastructure company whose mission is to address issues such as energy consumption, traffic congestion, and the high cost of living.